Our Objectives

Our vision and mission can be distilled into a number of institutional objectives, categorized in terms of our core functions, core structures and corporate activities.
As a university, our objectives are to achieve and maintain a:
       • place in the top 20 in professional university
       • place in the top 20 in the USA for student satisfaction
       • focus on three Societal Challenge Themes: Business Administration, Human Resources and Humanities
       • significant international, national and regional profile and reputation
       • financial and environmental sustainability
Our objectives are defined in terms of our three core functions:

1- Research and Innovation

As a world-class research-intensive university, we are committed to research excellence and innovation

2- Teaching and Learning

We aim to deliver teaching of the highest quality and to provide an environment within which effective learning can take place.

3- Engagement

As a world-class professional university, our engagement with civil society is integral to ensuring that our professional activities have genuine economic, social and cultural benefits.